9 ways to ruin a radio interview

  1. Ask the guest a question that he/she has frequently been quoted as saying they don’t want to talk about. This isn’t something I would apply to a political guest on a talk show (they deserve to be badgered). Once the guest (lets hypothetically say an author:) states that he or she doesn’t want to talk about it, keep asking asinine questions and dwell on the topic for at least five minutes afterward.
  2.  Know nothing about the topic you are quizzing them about.
  3. Take everything the guest says, and mix it up and regurgitate it to the audience in your own words.
  4. Talk about the millennium.
  5. Be ignorant about what your guest is here to promote.
  6. Get the worst host that the radio station has to do the interview.
  7. Sensationalize your questions whenever possible.
  8. Pretend to know what the hell you are doing.
  9. Call the book a movie when it really is a book. Ooops.

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